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4.8
440 reviews
93% would recommend this product
What parents are saying
AI summary of customer 440 reviewsCustomers overwhelmingly praise the swaddle's arm-up design for transforming sleep quality and reducing startle reflexes. Most highlight how babies sleep longer and more peacefully while maintaining natural hand-to-mouth behavior. The snug chest combined with soft, flexible arm openings provides security without restricting movement. Many families report using it across multiple children, noting it withstands repeated washing without losing shape or softness. A few mention minor concerns like short arm openings or lack of quilted backing, but these rarely deter repurchase. Overall, reviewers strongly recommend it as a trusted, durable investment.
- Innovative winged design encourages your baby’s natural “arms up” sleeping position, helping them feel snug, safe, and soothed.
- Supports your little one’s ability to self-settle, promoting longer, more restful sleep for the whole family.
- Quick and easy to secure—no complicated wrapping or chance of your baby wriggling free during the night.
- Double-ended zip allows for effortless nappy changes without needing to fully unwrap your baby.
- All-in-one style means there are no loose blankets or layers to come undone or kick off in the cot.
- Recognised by the International Hip Dysplasia Institute for its ergonomic design that allows healthy hip and leg movement.
- Cosy 2.5 TOG fabric keeps your baby comfortable in room temperatures between 16°C and 20°C.
- Thoughtfully crafted with a triple-layered structure and built-in blanket for exceptional warmth and softness.
- Made from premium cotton to gently retain heat, with a soft stretch lining that feels beautiful against delicate skin.
- Expertly finished seams inside and out ensure lasting quality and comfort for your baby.
- Designed to layer perfectly with Love to Dream™ sleepwear for a complete sleep solution.
- Easy care: machine washable and safe for the tumble dryer.
- Available in three sizes: Newborn, Small, and Medium.
Help your baby sleep longer and more peacefully with the revolutionary Love To Dream™ Swaddle Up™. Featuring a patented design, this game-changing swaddle allows for a more natural Arms Up™ position, giving babies the freedom to self-soothe by safely accessing their hands. Loved by parents worldwide, the Swaddle Up™ is the perfect solution for safer, more restful newborn sleep.
| Package Dimension (cm) | 28H x 4.1L x 16W |
| Package Weight (kg) | 0.25 |
| Material | Outer & Lining: 93% Cotton 7% Elastane; Filling: 100% Cotton |
| Country Of Origin | CHINA |
Getting your little one ready for sleep is simple with this thoughtfully designed swaddle. Begin by laying it out flat on a secure surface and opening the zip so it’s easy to place your baby inside. Gently place your baby on their back in the center of the swaddle, guiding their arms into the specially shaped pockets that support a natural "arms-up" posture. This familiar position helps them feel calm and settled.
We offer an exchange, store credit or refund within 30 days of purchase or, an exchange or store credit after 30 days. For members of BBfamily, it's extended to 60 days. Terms and conditions apply.
Excluded from returns:
- Clearance and discontinued items
- Infant formula and food
- Toilet training items
- Underwear and swimwear
- Items sold in unsealed packaging designed for close skin contact
- Baby Bunting Gift Cards
- Marketplace items (each seller has their own policy)
View our full Change of Mind Returns Policy here.
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